It is one of the fastest-growing social networks, but are you building the most of its photo and video features? Get some handy hints
When Instagram was launched in October 2010, it was an app for applying stylish filters to your photos and sharing them with pals. Six and a half times( and a$ 1bn acquisition by Facebook) on, it has 700 m active consumers and a host of advanced features.
Its still simple to share a photo or a video now with a few taps. Nonetheless, if you talk to some of the people who have tens or even hundreds of thousands of adherents on the service, youll realise theres a lot to be informed about mastering it.
From getting to grips with Instagrams recently introduced stories feature to building the most of hashtags and smoothing your hits utilizing other apps, here are some tips that could help, including advice from some of those popular consumers on how they manage their Insta-lives.
Get to grips with the editing tools
The most basic level of sharing on Instagram is to choose one of its filters: Clarendon, Hudson, Lo-Fi and so on. Nonetheless, for photos you should also try the manual editing option, provide access to tapping the edit button at the bottom of the screen. You can tweak the brightness, contrast, warmth and other aspects of your photo, as well as sharpening it; utilize a tilt-shift effect to blur out certain parts; play with an option called arrangement that they are able look striking. That said, should be considered how the results fit in with your overall feed.
Aim to develop a signature style of photography that attains your feed memorable and an image instantaneously recognisable as one of yours, suggests Estelle Puleston, who works at social-marketing agency CollectivEdge.
Dont switch from a bright Clarendon filter on one photo to a dark and moody Hefe on the next. Continue a topic going with the props and backgrounds within your photos too.
Try some other apps that work with Instagram
Most popular Instagrammers use other apps to smooth their photos before sharing them.
I then like to use VSCOto add a filter. VSCO is great because you can create a customised filter, then facsimile and paste to all your images.
VSCO is cited by many of her peers on the service. It helps to do simple edits and also has a really good selection of filters, says London photographer Elena Shamis (@ elensham ), who has 128,000 followers.
If youre actually keen, style and travel blogger Scarlett London( @scarlettlondon) recommends Um Un. It allows you to plan your feed in advance, way which of your posts are most popular and also hold pre-edited photos to post immediately to the app.
Dont forget Instagrams own apps
Layout is a simple way to turn a number of photos into collages with a variety of layouts, but all fitting in the traditional square format.
Boomerang takes a quick explosion of 10 photographs and turns them into a video that loops back and forth and has become a popular tool for the stars of Instagram.
Hyperlapse lets you hit a video for as long as you like, then condenses it into a time-lapse clip while stabilising wobbly footage. Layout and Boomerang are available for iOS and Android, while Hyperlapse is iOS-only.